Turn engagement into revenue with conference management software for B2B events
Swapcard unifies registration, onsite operations, attendee engagement, exhibitor lead generation, and event monetization in one intelligent platform. Streamline delivery, prove exhibitor and sponsor ROI, and grow event revenue with a connected experience built for modern conferences.
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Unify registration and onsite operations
Connect ticketing, payments, attendee types, exhibitor workflows, speaker management, check-in, and access control in one intelligent platform.
Create valuable event connections
Swapcard combines AI recommendations, networking, smart meetings, real-time chat, polls, and personalized notifications.
Help attendees find the right people, sessions, and exhibitors while generating rich behavioral data and more qualified opportunities for exhibitors.

Meet Sherlock, your event AI agent
Sherlock takes action. While it assists with FAQs, it also goes a step further by initiating connection requests, setting meetings, and bookmarking agenda items for personalized scheduling.
Sherlock works across web, iOS, and Android.
Turn content into engagement and demand
Manage speakers, abstracts, sessions, documents, live streams, and on-demand content in one connected workflow. Help attendees discover the content most relevant to them and gain the insights needed to improve future programs.

Prove sponsor ROI, drive renewals, and grow event revenue
Give sponsors measurable visibility and qualified engagement while helping organizers sell more valuable opportunities, prove performance, and build long-term partnerships.
Turn event data into revenue decisions, prove what worked and plan what’s next
Connect registration, attendance, content engagement, networking, exhibitor leads, and sponsorship performance in one view.
Turn event data into reports that demonstrate ROI, support exhibitor renewals, and help leadership make smarter decisions about future events.



Unlocking the power of data: Informa Tech and Swapcard
“Swapcard helped us with the integration of data across our different business units...has helped my team save 2 weeks of work per event.”

Answer your conference management questions
What is conference management software?
Conference management software is a unified platform that helps organizers plan, manage, and grow professional conferences from one connected system.
It brings together registration, ticketing, onsite execution, content and session management, attendee engagement, exhibitor and sponsor tools, analytics, and post-event reporting.
Unlike tools that manage only registration or attendee communications, Swapcard connects event operations with AI-powered engagement, exhibitor lead generation, and monetization.
Why use conference management software?
Managing a conference with separate tools for registration, the event app, content, networking, and analytics creates operational overhead.
It also makes it difficult to connect attendee behavior to exhibitor outcomes and sponsor ROI.
Swapcard connects the full event journey in one intelligent platform. Registration and behavioral data help organizers create more relevant connections, generate qualified exhibitor leads, prove sponsor value, and identify new revenue opportunities.
What features should you look for in conference management software?
A conference management platform should help organizers:
- Manage registration, ticketing, payments, check-in, and access control.
- Increase engagement through AI recommendations, networking, matchmaking, and smart meetings.
- Deliver personalized content, sessions, communications, and live experiences.
- Generate exhibitor and sponsor value through lead capture, qualification, placements, and monetization.
- Measure performance through analytics, reporting, exports, APIs, webhooks, and integrations.
How does Swapcard support exhibitors and sponsors?
Swapcard gives exhibitors and sponsors tools to capture, qualify, manage, and convert leads.
Teams can scan badges, track profile visits and meetings, receive AI Recommended Leads, collaborate on follow-up, and export data to their CRM.
Organizers can create sponsor packages, sell targeted placements, offer exhibitor upgrades through the Exhibitor Marketplace, and report on engagement and ROI.
How does conference management software improve attendee experience?
Swapcard helps attendees register, check in with QR codes, access their badge, browse multi-track agendas, discover relevant sessions, connect with peers, meet exhibitors, and receive personalized notifications.
Swapcard Cortex extends this experience with Sherlock, an event AI agent available on web, iOS, and Android.
Sherlock can recommend people, exhibitors, products, and sessions, manage connections and meetings, answer event questions, and help attendees navigate onsite.
Can I customize my conference with Swapcard?
Yes. Organizers can customize registration flows, pricing, attendee journeys, content visibility, branding, communications, app experiences, sponsorship placements, and monetization strategies.
Swapcard supports conditional logic for different attendee types, branded web and mobile experiences, targeted communications, private and limited sessions, exhibitor packages, and year-round community engagement.
Can Swapcard integrate with other tools?
Yes. Swapcard connects with registration, CRM, AMS, speaker, session, floor plan, payment, and event technology systems through native integrations, APIs, and webhooks.
Organizers can synchronize registration data, attendee behavior, session attendance, exhibitor leads, and engagement data across their existing systems.
Use the integrations catalog for the current list of supported connections rather than hard-coding an unverified number or partner list.
Make conferences easier to manage & more valuable to attend
Create a connected conference experience that helps your team operate more efficiently, gives attendees more valuable connections, and delivers measurable ROI for exhibitors and sponsors.
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